How does Wavo deal with email deliverability constraints (spam/blocked) compared to other cold email platforms?

There are certain elements within our and your email provider's control, and certain elements that are not.

There are certain elements within our and your email provider's control, and certain elements that are not.

You need to be responsible for:

- Quality contact data (verified/valid emails)

- Unflagged relevant content with a lot of Custom Merge Fields

- Clean, warmed up domain name and email accounts

We natively connect to Office365 accounts and have very high deliverability with them. We also discovered a workaround for decreased Gmail deliverability industry-wide, we do so by connecting Gmail accounts via IMAP.